User:Amelia/hasbro: Difference between revisions
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By 1964, the remaining two Hassenfield brothers, Henry and Herman, had passed away. Henry's son, Merrill, was left in charge of the company. Merill saw amazing success when he bought a toy concept created by an inventor named Stanley Weston, a type of doll, or doll-like figure, of a U.S. Military soldier called an "action figure". After their then head of research and development, Donald Levine, named the figure G.I. Joe, after a 1945 film, ''The Story of G.I Joe''. This little toy would cause Hasbro to grow into the largest toy company in the U.S. by [[1968]], rebranding the company under the name '''Hasbro Industries'''.
In [[1981]], the three person team of [[Bonnie Zacherle]], [[Charles Muenchinger]] and [[Steve D'Aguanno]] would patent the invention that would soon become [[My Pretty Pony]] later that year.<ref>[https://patents.justia.com/patent/D269986 Justia - Patent D269986]</ref> The [[1982|following year]], the first wave of 'true' ''My Little Pony'' toys were produced, known to by collectors as "[[Year One (Generation 1)|Year One]]". Hasbro would continue to launch new toylines on a roughly yearly basis until [[1992]], the 'end' of the franchises [[Generation 1|first generation]], thus beginning the [[Generation|generational cycle]] that has gone on to define the brand ever since. Oh yeah, in [[1983]], a little known franchise known as ''[[The Transformers]]'' would launch and would have the occasional [[crossover]] with ''My Little Pony''.
===Fandom relationship===
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